46 Square Metres of Land Doesn't Normally Become a House
46 Square Metres of Land Doesn't Normally Become a House is our second book for architect, author and media personality Stuart Harrison. This book is about small architectural projects and creative but constrained use of space. We set out to mirror this in the design of the book by using every bit of every page to the fullest. As a starting point, we calculated the size of the book from the most economical use of the sheet size at the chosen printer. Then we wanted to start the first project on the front cover, rather than after introductory pages, essay, etc, kind of like a film without a title sequence. This led to the idea of using the first line of text from that project as the title of the book. Following on from this, we moved all the pages that usually sit at the front of a book into the middle and coloured the pages so that the edge of the book would signpost that something was happening there. The last project goes onto the back cover.
We also developed a headline typeface for this book - Newman, an ultra compressed, all caps face in two weights that, by being very thin, could be used over images without rendering those images illegible. A more detailed interview on the development of Newman can be found here.
